We build brands people
remember.
Logo, menu, signage and social: one look from the sidewalk to the feed.
Brands that
fill tables.
A new concept should look established on opening night. An established one should look new again without losing the regulars. We design for restaurants, cafés and F&B brands: the name, the mark, the menu, the sign, the bag and the Instagram grid, so your food, your story and your culture read as one idea everywhere a guest meets you. Strategy before aesthetics. Files your team can actually use.
Restaurants We've Grown
How we work.
The deliverables, the people on your account, how the work runs and how we report on it.
Deliverables
- Logo & identity
- Menu design
- Interior & exterior signage
- Packaging
- Social templates
- Print, designed to match
Account support
A dedicated project manager runs your account, backed by account coordinators, designers and an influencer manager.
- Project manager
- Account coordinators
- Designers
- Influencer manager
Workflow
- 01Identify the audienceWho eats here, who should, and what makes them crave it.
- 02Define the differentiationThe hero dishes and the one thing only your place can say.
- 03Turn social data into insightsWhat makes people stop, watch, share and visit.
- 04Test, learn, optimizeTry hooks and formats, keep the winners, scale them.
Reporting
We track the numbers that show growth, then measure, find the winners, refine and scale. Campaigns get their own report, like the Chef Fei influencer report.
- Views
- Reach
- Engagement
- Shares
- Saves
- Followers
Everything with your
name on it, designed.
01Logo & identity
The mark, the palette and the type: an identity built to work on a sign, a menu and a 9:16 reel.
02Menu design
Hierarchy, naming, descriptions and layout designed to sell your best dishes. It is the piece of marketing every guest reads, made to match the sign outside and the Instagram grid, and built so specials and prices can change without a redesign.
03Interior & exterior signage
Storefront, window and in-room signage so the restaurant reads as one idea from the sidewalk to the table.
04Packaging
Takeout bags, boxes, cups and stickers, so the order that leaves still carries the brand.
05Social templates
Editable post and story templates so your team can publish on-brand daily without a designer.
06Printing
Menus, table tents, posters and cards proofed and printed to match. See our Printing Services.
Rebranding, or opening fresh?
Send us what you have (a menu, a sign, a napkin sketch, or nothing at all) and we'll come back with a direction.
Get a free consultationOur Brand Identity Process.
Your food, your story, your neighborhood and your regulars.
What the restaurants around you look like, and how to stand out.
Logo and identity directions to choose between.
Menu, signage, packaging and social templates built on the chosen direction.
Print-ready, editable files and a simple guide your team can follow.
Professional tools.
Files you actually own.
Logo, menu and signage delivered print-ready and editable, so a new special, a price
change or a second location never has to wait on a designer.
A logo is easy. A brand people
remember is the hard part.
The template menu
A template logo, same as three places down the street
A menu built in a word processor, reprinted every price change
Sign, menu and Instagram that don’t match each other
Files you can’t open, edit or own
A pretty logo, not a system that fills tables
The Fortune brand system
An identity made for your food, your story and your street
A menu designed to sell your best dishes
One look from the sidewalk to the feed
Editable, print-ready files, and you own every one
Logo + menu + signage + social, as one system
Don't take our word for it.
Fortune Marketing helped us build a stronger brand, boost our reputation, and guide our growth with clear direction and hands-on support.
Mr. Lee
Owner, Zzan Sushi Downtown
Zzan Sushi Downtown
100+ restaurants & brands trust Fortune
Ready to build a brand
worth remembering?
The sign, the menu, the bag, the feed. Discovery. Concepts. Design. Delivery. Files your team can use from day one.
We build brands people
remember.
Logo, menu, signage and social: one look from the sidewalk to the feed.
Start your brandBrands that
fill tables.
A new concept should look established on opening night. An established one should look new again without losing the regulars. We design for restaurants, cafés and food & beverage brands: the name, the mark, the menu, the sign, the bag and the Instagram grid, so your food, your story and your culture read as one idea everywhere a guest meets you.
Restaurants We've Grown
How we work.
The deliverables, the people on your account, how the work runs and how we report on it.
Deliverables
- Logo & identity
- Menu design
- Interior & exterior signage
- Packaging
- Social templates
- Print, designed to match
Account support
A dedicated project manager runs your account, backed by account coordinators, designers and an influencer manager.
- Project manager
- Account coordinators
- Designers
- Influencer manager
Workflow
- 01Identify the audienceWho eats here, who should, and what makes them crave it.
- 02Define the differentiationThe hero dishes and the one thing only your place can say.
- 03Turn social data into insightsWhat makes people stop, watch, share and visit.
- 04Test, learn, optimizeTry hooks and formats, keep the winners, scale them.
Reporting
We track the numbers that show growth, then measure, find the winners, refine and scale. Campaigns get their own report, like the Chef Fei influencer report.
- Views
- Reach
- Engagement
- Shares
- Saves
- Followers
Everything with your name on it, designed.
The mark, the palette and the type: an identity built to work on a sign, a menu and a 9:16 reel.
Learn More
Hierarchy, naming, descriptions and layout designed to sell your best dishes. It is the piece of marketing every guest reads, made to match the sign outside and the Instagram grid, and built so specials and prices can change without a redesign.
Learn More
Storefront, window and in-room signage so the restaurant reads as one idea from the sidewalk to the table.
Learn More
Editable post and story templates so your team can publish on-brand daily without a designer.
Learn More
Menus, table tents, posters and cards proofed and printed to match. See our Printing Services.
Learn MoreOur Brand Identity Process.
01
Discovery
Your food, your story, your neighborhood and your regulars.
02
Research
What the restaurants around you look like, and how to stand out.
03
Concepts
Logo and identity directions to choose between.
04
Design
Menu, signage, packaging and social templates built on the chosen direction.
05
Delivery
Print-ready, editable files and a simple guide your team can follow.
Professional tools.
Files you actually own.
Logo, menu and signage delivered print-ready and editable, so a new special, a price change or a second location never has to wait on a designer.
A logo is easy. A brand people remember is the hard part.
The template menu
- A template logo, same as three places down the street
- A menu built in a word processor, reprinted every price change
- Sign, menu and Instagram that don’t match each other
- Files you can’t open, edit or own
- A pretty logo, not a system that fills tables
The Fortune brand system
- An identity made for your food, your story and your street
- A menu designed to sell your best dishes
- One look from the sidewalk to the feed
- Editable, print-ready files, and you own every one
- Logo + menu + signage + social, as one system
Don't take our word for it.
Fortune Marketing helped us build a stronger brand, boost our reputation, and guide our growth with clear direction and hands-on support.
Mr. Lee
Owner, Zzan Sushi Downtown
Ready to build a brand worth remembering?
The sign, the menu, the bag, the feed. Discovery. Concepts. Design. Delivery. Files your team can use from day one.
Start your brandView our work